Marketing and Recruitment for Master Water Stewards

Metrics

Community Size
9,878
Years
2016/2017
Course Title
Course Letter Acronym
Course Number
Project Lead Faculty

The Freshwater Society’s (FWS) Master Water Stewards (MWS) program develops, certifies, and supports community volunteer leaders to manage stormwater at a neighborhood scale to improve water quality. After a successful pilot, FWS will expand the MWS program to watershed districts and cities state-wide. As the program expands, the FWS needs to develop and refine recruiting materials and messaging for cities and watershed districts to attract community members to enroll in the program. Students in COJO 368 will develop messaging and recruiting materials for the MWS in various formats (possibly including flyers, website material, informational sessions, photos, videos) using FWS’ style guide.

Read the final student report delivered to the local gov/community partner.

Sustainable Communities Partnership Contact Info

University Faculty Contact
Craig Bryan
Communication and Journalism

Local Government / Community Contact

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