Increasing Breastfeeding Rates in Green County: A Media Communications Campaign


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The Green County Health Department and the Green County Breastfeeding collaborative have made a commitment to increasing breastfeeding rates by 2019 through a wide variety of strategies. In 2016, Green County identified the need to “develop a comprehensive breastfeeding resource with a mainstream message that can be disseminated to the community by 2017” (Green County Healthy Community Coalition, 2016). The following report shares evidence-based suggestions of ways to implement this intervention through media, website communications, and community partnerships, including goals for the intervention and suggested evaluation methods.

Read the final student report delivered to the local gov/community partner.

UniverCity Year Contact Info
Gavin Luter
Managing Director

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Barbara Duerst
Population Health Sciences

Local Government / Community Contact

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