Students from the School of Journalism & Mass Communication created a strategic marketing plan to attract artists and art enthusiasts to the Maquoketa Art Experience, a non-profit organization with a physical community space in downtown Maquoketa. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University […]
Sustainable Development Goal: 8 Decent Work and Economic Growth
Attracting and Retaining a Quality Workforce in Cedar Rapids
Student in the School of Urban and Regional Planning conducted a project that evaluated the workforce of Cedar Rapids and determined the gap between supply and demand for quality workers. Students sought to understand the reasons for both attracting and retaining new workers. Read the final student report delivered to the local gov/community partner. Iowa […]
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Local Government Hr Policy Addressing Nepotism
Small, rural communities often struggle with a small pool of prospective employees, leading to often unintentional favoritism. Borough management is seeking recommendations on how to best address current limitations through policy. Students are asked to provide sample policies and actions to be considered in creating a more egalitarian work environment. Read the final student report […]
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Retention Of Young Professionals In Rural Communities
Rural, remote communities are experiencing significant outmigration and difficulties in hiring or retaining professionals. Students in LER 460 examine conditions in Huntingdon which may contribute and/or prevent these trends. Read the final student report delivered to the local gov/community partner. Sustainable Communities Collaborative Contact Info University Faculty Contact Tom Hogan Labor and Employment Management Scholar-in-Residence […]
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EcoDistrict Evaluation
Purpose: Over the last two years, Bellevue and its neighbors have supported small businesses and entrepreneurs via Startup 425, a program that strives to provide timely, value-adding services to local startups. The program currently functions as an informal partnership between five distinct municipal entities. These cities have expressed a desire to evolve the program into […]
Understanding the Needs of Precarious Workers in Tacoma
Problems with violations of various labor standards, including local wage and leave policies, are part of a general, and potentially increasing phenomenon of ‘precarious employment.’ Precarity is a multifaceted concept that includes inadequate benefits, social protections, work hazards, as well as the exploitation of workers from ‘vulnerable populations,’ including those with limited economic and social […]
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Long-Range Planning Recommendations for Startup 425
Over the last two years, Bellevue and its neighbors have supported small businesses and entrepreneurs via Startup 425, a program that strives to provide timely, value-adding services to local startups. The program currently functions as an informal partnership between five distinct municipal entities. These cities have expressed a desire to evolve the program into an […]
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Marketing & Branding
Marketing Institute students worked with the Washington Chamber of Commerce to rebrand the community as an attractive destination. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Peggy Stover Rodriguez Marketing Local Government / Community Contact […]
Branding Mason City’s North End Business District
Juniors in the Tippie College of Business Marketing Institute developed brand alternatives for Mason City’s North End Commercial District, with a goal of uniting the area’s current and future small business owners under a common effort to attract customers and revitalize the neighborhood. Read the final student report delivered to the local gov/community partner. Iowa […]
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Main Street Mason City Strategic Communications Campaign
Journalism & Mass Communication students developed a strategic communications campaign for Main Street Mason City, a non-profit 501 (c) 3 organization with a mission to “enhance, promote and preserve downtown Mason City as a diverse business, cultural and residential destination, for the benefit of the entire community.” Read the final student report delivered to the […]
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