Climate change has been impacting citizens all over the globe. However, coastal cities of developing countries are often the most affected due to the cities intensified demand for the production and consumption of goods, transport, and settlement. Because of this large demand, cities like Mombasa have struggled to keep up with rapid population growth resulting […]
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The Newberry Country Trail is a newly established tourist attraction in Central Oregon. The trail begins and ends in La Pine, Oregon, and is 153 miles long. Because the trail has not officially been introduced to the public, potential visitors are unaware of all it has to offer. The City of La Pine hopes to […]
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The Mississippi Watershed Management Organization (MWMO) has a library of graphics for stormwater best management practices. The MWMO uses these graphics on signs, flyers, and other communication materials for the public; these communication materials seek to engage the public in implementing stormwater best management practices to promote infiltration of water into the ground and prevent […]
The Freshwater Society’s (FWS) Master Water Stewards program (MWS) develops, certifies, and supports community volunteer leaders to manage stormwater at a neighborhood scale to improve water quality. FWS is wrapping up the third year of its partnership with the Minnehaha Creek Watershed District and is preparing to expand the MWS program to seven watershed districts […]
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The Freshwater Society’s (FWS) Master Water Stewards (MWS) program develops, certifies, and supports community volunteer leaders to work for the health of their water at a neighborhood scale to improve water quality. FWS has implemented the MWS program with many watershed districts and cities and is in the process of expanding state-wide. To date, MWS […]
Read More… from Strategic Communication for Master Water Stewards
The Freshwater Society’s (FWS) Master Water Stewards (MWS) program develops, certifies, and supports community volunteer leaders to manage stormwater at a neighborhood scale to improve water quality. After a successful pilot, FWS will expand the MWS program to watershed districts and cities state-wide. As the program expands, the FWS needs to develop and refine recruiting […]
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The City of Redmond worked with public relation students at the University of Oregon to find solutions for increasing civic engagement. The following pages include recommendations culled from eight different plans developed by student teams during the academic term, with each team taking on the same challenge of heightening citizen involvement in the City of […]
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The City of Albany primarily uses its website to provide information and resources concerning the historic districts for homeowners. However, the homeowners have to seek this information out themselves rather than the City of Albany reaching out and having a proactive communication strategy. We recommend a communication strategy that targets historic building owners, current and […]
The city collaborated with students from the University of Oregon’s Strategic Communication program to develop a communication plan to address a variety of concerns. The city specifically wanted students to create a plan to help citizens acknowledge the value of Minto-Brown Island Park, and by extension other city-operated parks; to promote personal responsibility by park […]
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The City of Albany Historic Preserva on Program partnered with the University of Oregon (UO) School of Journalism and Communica ons’ Public Rela ons Strategic Planning and Cases class to improve historic homeowners’ involvement, interest, and awareness in historic preserva on while revitalizing rela onships with the Albany Heritage All-Star Community agencies. Students addressed these […]
Read More… from Strategies and Tactics for Historic Preservation Outreach