We want to make Adams County a winter desti-nation. Adams County is known for their sum-mer and spring recreational activities, but now we want to highlight what their winters have to offer. We want to establish cool, outdoor vaca-tions as a first choice for winter getaways. Our messages will push families to choose Adams County […]
Read More… from Creating a winter tourism campaign for Adams County
Adams, Wood and Juneau Counties represent the best that Wisconsin has to offer. Combining exceptional hiking, biking, swimming and more, these counties come together to create an ideal getaway from cities like Madison and Chica-go. We seek to target adventurers and families alike, with getaway options that have activities that can appeal to each individual. […]
Read More… from Promoting tourism, marketing, and branding in Adams, Wood and Juneau Counties
The Goal: Help the community determine and analyze its potential customer base to find out its size, demographics, and spending habits, among other traits that contribute to better serving its resident base and attracting additional customers. UniverCity Year Contact Info Gavin Luter Managing Director gavin@cows.org 608-261-1141 University of Wisconsin-Extension Contact Info Kristen Runge kristin.runge@ces.uwex.edu […]
The mission behind the creative campaign for Pepin County, WI stems from the concept that even though a lack of awareness and recognition currently exists, a path towards improving upon this current unfamiliarity can be achieved in a four-step process. We believe that implementing a series of creative materials across traditional and digital mediums can […]
Students in the Department of Civil & Environmental Engineering at the University of Wisconsin-Madison as an activity in the course Civ Engr 578 –Senior Capstone Design/GLE 479 –Geological Engineering Design prepared concepts, drawings and written materials for a small manufacturing industrial park for the City of Durand in Pepin County, Wisconsin. UniverCity Year Contact Info […]
Pepin County is located in western Wisconsin along the Mississippi River. A place of thriving communities and rural charm, Pepin County has much to offer potential businesses and entrepreneurs who wish to grow the local economy. This guidebook points to a variety of resources available in or near Pepin County, many of them geared to […]
Read More… from Economic Development Guidebook for Pepin County
This report was created by a team of graduate students in the Urban and Regional Planning master’sdegree program at University of Wisconsin–Madisonon behalf of the City of Durand, Wisconsin. The project came to life througha partnership with the UniverCity Alliance program, where students, faculty,and professionalstaffin the University of Wisconsin system collaborated with local officials on […]
Read More… from Downtown revitalization and redevelopment plan for Durand
This project was completed by this class as a part of the 2018-2019 UniverCity Year partnership with Green County. Green County is the UniverCity Year partner for the 2017-2020 academic years. Local government and community leaders have identified projects for faculty and students to work on. Green County is located in South Central Wisconsin and […]
The goal of this project was to aid Green County Development Corporation (GCDC) in bringing new businesses to Green County. In order to do so, we sought to assist GCDC in their efforts to respond to businesses who are interesting in locating in Wisconsin. Our work led to the creation of two deliverables for GCDC. […]
The City of Brodhead set out to begin a study of its local market. Some reasons for the analysis include: • Several vacancies in downtown. • A more measured growth rate. • Understanding of how Brodhead is doing overall. Brodhead is pursuing a market analysis to better understand the retail, service, and business needs of […]
Read More… from Broadhead Marketing Analysis: Business Inventory and Research