Mass communication students enrolled in “Philanthropy Communication in a Digital World” worked with Brucemore Historic Estate in Cedar Rapids to develop and implement a marketing plan, including research, event planning, and use of technology to produce promotional messages and a social media campaign. The students focused on volunteer recruitment and retention. Read the final student […]
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Many community leaders in New Albany participated in leadership development programs through Dr. Vaughn Grisham, the founding director of the McLean Institute. There is interest in creating a similar leadership program for the next generation of diverse community leaders in New Albany and Union County. The M Partner Summer Intern researched best practices and prepared […]
Marketing Institute students worked with the Washington Chamber of Commerce to rebrand the community as an attractive destination. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Peggy Stover Rodriguez Marketing Local Government / Community Contact […]
Juniors in the Tippie College of Business Marketing Institute created advertising campaigns for Travel Dubuque to promote the outdoor recreational opportunities in the Dubuque area, with a particular focus on attracting mountain biking enthusiasts to the area’s growing trail infrastructure… Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable […]
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Journalism students in the Strategic Communications Writing course researched and produced marketing materials for use by the Washington Chamber of Commerce for promotion of the hotel/motel tax. Read the final student report delivered to the local gov/community partner. Iowa Initiative for Sustainable Communities Contact Info University Faculty Contact Rachel Young Journalism and Mass Communication Local […]
Juniors in the Tippie College of Business Marketing Institute developed brand alternatives for Mason City’s North End Commercial District, with a goal of uniting the area’s current and future small business owners under a common effort to attract customers and revitalize the neighborhood. Read the final student report delivered to the local gov/community partner. Iowa […]
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Journalism & Mass Communication students developed a strategic communications campaign for Main Street Mason City, a non-profit 501 (c) 3 organization with a mission to “enhance, promote and preserve downtown Mason City as a diverse business, cultural and residential destination, for the benefit of the entire community.” Read the final student report delivered to the […]
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Inform planning and historic preservation efforts related to the Andrew Peterson Farmstead to maximize the site’s potential as a public resource and an historic attraction. Read the final student report delivered to the local gov/community partner. Resilient Communities Project Contact Info University Faculty Contact Todd Grover Architecture Local Government / Community Contact Wendy Peterson-Biorn […]
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In the fall of 2015, the County of Liberty and Texas Target Communities partnered to create a task force to represent the community. The task force was integral to the planning process, contributing the thoughts, desires, and opinions of community members—as well as their enthusiasm about Liberty’s future. This fourteen-month planning process ended in August […]
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In collaboration with PLACE, students will select research topics to explore issues of funding and policy for affordable living relevant to the Via development and PLACE’s future development goals. Read the final student report delivered to the local gov/community partner. Sustainable Communities Partnership Contact Info University Faculty Contact Monica Hartmann Economics hartmann@stthomas.edu 6519625681 Local Government […]
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