Marketing Awareness of City Values

Metrics

Community Size
57,000
Years
2016/2017
Course Title
Course Letter Acronym
Course Number
Project Lead Faculty

The purpose of this project is to increase awareness of the city’s values – created from the “Imagine Auburn” project – both internally among government workers and externally among citizens. Through the implementation of the marketing plan a greater feeling of community will be created in Auburn.

Read the final student report delivered to the local gov/community partner.

Livable City Year Contact Info
Teri Thomson Randall
Program Manager
terir@uw.edu
206.221.9240

University Faculty Contact
Michael G. Foster
Student Group
Library Staff

Local Government / Community Contact
Jeff Tate

Civil Engineer – Utilities

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