Branding and Marketing for City of Lexington


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In an effort to promote its history and opportunities for tourism and economic development, the City of Lexington would like to enhance its branding and marketing efforts. Lexington has a rich Blues and music history, and features many historic houses and landmarks.

Read the final student report delivered to the local gov/community partner.

M Partner Contact Info
Laura Martin
M Partner Director and Associate Director of the McLean Institute

University Faculty Contact
Laura Martin
McLean Institute for Public Service and Community Engagement

Local Government / Community Contact
Robin McCrory
Office of the Mayor
Mayor of Lexington

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